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Cambrian House

Cambrian House, a digital "suggestion box" of sorts that has gleaned international media attention and been dubbed a major name to watch in 2007.
Calgary Herald, Jan 2007

Media

Media

For Immediate Release

Media Contact:
Shelley Kuipers
403.263.2042
press@cambrianhouse.com

CAMBRIAN HOUSE AND MAKEGOOD ANNOUNCE TRANSACTION

The world’s first Web 2.0 wishing well part of a bigger strategy of Giving 2.0TM

July 16, 2008 – Cambrian House Inc. and MakeGood Technologies Inc. today announced that MakeGood will license the Cambrian House's ChaordixTM crowdsourcing platform and acquire Cambrian House's GreedyorNeedyTM peer to peer (P2P) charity community. Cambrian House will receive a combination of cash and MakeGood equity as proceeds for this transaction.

MakeGood is a Vancouver-based firm specializing in applying Crowdsourcing to 'giving', dubbed Giving 2.0TM. The agreement with MakeGood is a natural next step in Cambrian House's ChaordixTM strategy. The ChaordixTM platform allows organizations to embrace crowdsourcing as a critical business process and was a natural fit for underpinning the MakeGood offering.

"We're proud of the GreedyorNeedy community whose members have actively worked to change the way people give online over the last year and a half. MakeGood's vision for Giving 2.0 will help to grow the GreedyorNeedy community which MakeGood will now manage," said Shelley Kuipers, President of Cambrian House.

Richard Goossen, Chief Executive Officer of MakeGood, and author of E-PRENEUR: From Wall Street to Wiki: Succeeding as a Crowdpreneur in the New Virtual Marketplace, sought out Cambrian House's ChaordixTM crowdsourcing platform and the GreedyorNeedy giving community to further strengthen MakeGood's Giving 2.0TM capabilities. MakeGood is defining a new way for people and organizations to raise funds for charitable purposes - in essence to harness the member community for big-hearted, positive social giving.

"Our two visions aligned so well that it was natural to pursue a partnership," said Goossen. "We're eager to bring GreedyorNeedy to the next level of giving."

Since its launch in November 2006, the GreedyorNeedy community (formerly known as RobinHoodFund), has become a thriving crowd structured around donating to both needy (selfless) and greedy (selfish) wishes. Members rally around one another and their wishes, voting them up or down, and contributing to their fulfillment. With an average customer engagement level of 25 minutes per visit, strong friendships have been fostered by the community, including a marriage.

As part of this transaction, Shelley Kuipers, President of Cambrian House, and Michael Sikorsky, Chief Executive Officer of Cambrian House, have agreed to join MakeGood as advisors, collaborating as thought leaders in crowdsourcing to assist MakeGood in its business and community strategies. Following the transaction, GreedyorNeedy will remain an active community managed by MakeGood. Cambrian House will continue to develop its portfolio companies, including GwabsTM, FilmRiotTM, and the ChaordixTM crowdsourcing platform.

About Cambrian House

Launched in 2006, Cambrian House began as a crowdsourcing community using a wisdom of crowds based approach to discover new business and technology ideas. Today, Cambrian House focuses on developing those companies which emerged from its crowdsourced discoveries. The Cambrian House portfolio includes GwabsTM, FilmRiotTM, and the ChaordixTM crowdsourcing platform. For more information, please visit us at www.cambrianhouse.com.

About MakeGood Technologies Inc.

MakeGood uses Web 2.0 technologies and strategies to empower individual and organizational givers to make good on a global scale. MakeGood is a for-profit venture, with industry-leading expertise, that is at the forefront of a new way of giving, known as "Giving 2.0." For more information, please visit us at www.makegood.com.

Cambrian House Inc.
Shelley Kuipers, President
403.263.2042
press@cambrianhouse.com

MakeGood Technologies Inc.
Richard Goossen, CEO
604.685.7784
info@makegood.com