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Cambrian House began as a crowdsourcing community using a wisdom of crowds based approach to discover new business and technology ideas. These pages are being kept online as a technology demo to showcase Chaordix™.

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Tree rings: historical SEO with site changes

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The Idea

There are plenty of great tools for search engine optimization but they lack the important 2 abilities: 1. preserve granular, historical ranking reports 2. snapshot the site so you can attribute changes in rank to changes you made to the site Google Analytics is free and powerful but only tells you about traffic, which is different than search rank. Webposition Gold is arguably the best SEO software but it's PC/desktop/commercial and costs nearly $400. WPG does give you detailed historical rank reports but it's impossible to attribute what was responsible for the changes unless you are manually snapshotting your site with a tool like HTTrack or SiteSucker, or keeping notes on a timeline. The Tree Rings service would be a hosted version of WPG that uses the Google API to gather rank data over time and spider the site and version it at the time of each rank report. It would sell as a subscription with a crippled free trial much like CrazyEgg.co

I thought of this idea when I was...

I was looking at a tree stump last time we went camping and remembered the concept that my old science teacher told us how the rings indicate the years of flood and drought. This SEO challenge is a problem I've handled manually for our stuff. I use WPG and keep a page in our internal Trac instance called Tree Rings that shows the changes we enacted over time (ie. adjusted keyword density on faq page, added meta blocks to all headers, bought stumbleapon ads, ran xyz marketing campaign...). I would pay for a service that automated this process and let me track rank reports with site changes in one place. I want something that quotpetrifiesquot our site over time like the Wayback machine does and runs rank reports with each version so later I can look back at the quottree ringsquot to see what promo activities worked and what didn't. Essentially I want the tree rings for my site.


Comments Posted

amer
amer Posted: December 20, 2006, 12:40 pm

Isn't this just a feature request for WPG?

 

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