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Cambrian House

The next frontier is to tap the quiet genius that exists outside organizations to attract innovations from people who are prepared to work with a company, even if they don't work for it.
New York Times, Mar 2006

Cambrian House began as a crowdsourcing community using a wisdom of crowds based approach to discover new business and technology ideas. These pages are being kept online as a technology demo to showcase Chaordix™.

Looking to harness the power of your crowd? Find out about Chaordix™ - technology that enables enterprises to get the most out of crowdsourcing.

UPA

HereNow
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  • Submitted by: HereNow
  • Created: Jul 15, 2006, 3:35 pm
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Voting begins shortly...

The Elevator Pitch

For offline and online shoppers who want to automate gift giving to never forget to get a gift for someone and want it to be a liked gift the UPA is a godsend that can remember dates, likes and dislikes, help budget and even automate the entire proccess if chosen. Unlike wish lists our product offers more functionality for how people really go about gift givng in their very busy lives..

The Idea

UPA - Useful Participation Advertising. This is a modern spin on advertising. Users get a free UPA account.

Sometimes you get too busy to remember getting someone a gift or haven't a clue on what to get them. UPA, a set it and forget it type of service can help.

Users add people and events, like birthdays, that they'd like to be reminded of for gift giving. They enter the persons interest(or invite receiver to) from a list of categories; age range, general likes and dislikes for that person. They also enter a price range for their budget and within what time frame they'd like their reminder sent to their, phone, email, PDA, etc. The UPA handles that and offer tailored gift suggestions and buy now buttons. Their UPA can automate buying and shipping the gift.

Websites can use UPA to better serve ads to their cutomers. They get a UPA and add a UPA field to their database to have the UPA code tailored to their users interest on their ecommerce website.

Automate gift giving.

I thought of this idea when I was...

reading the article from your blog about mySpace. This was postted 2006 here at CH.


Comments Posted

captainangry
captainangry Posted: July 24, 2006, 1:38 pm

Why would sign up to get bombarded with more ads? That's like signing up to receive spam knowingly.

PsychSplash
PsychSplash Posted: July 25, 2006, 6:10 pm

I do not get it - could you explain it a bit more herenow?
At the moment, I am kind of with captainangry wondering why i would sign up to receive advertising. Currently i only sign-up to receive advertising when it earns me reward points that I can use for shopping.

The_Silver_Stampeder
The_Silver_Stampeder Posted: July 26, 2006, 11:27 am

I can see signing up for this if there is some value for the user. Do you get coupons or special offers? Do I earn points for reviewing ads that can be pooled together to get something from a participating company? If it's just straight-up ads, I get enough of that in my Hotmail account.

tublius
tublius Posted: July 27, 2006, 9:39 pm

Herenow, there is no way this idea should have that many votes. Sign up for advertising? UPA? WTF? Stop the ballot stuffing!

 

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