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Cambrian House

You can't stumble if you're not in motion
Richard P. Carlton 3M

Cambrian House began as a crowdsourcing community using a wisdom of crowds based approach to discover new business and technology ideas. These pages are being kept online as a technology demo to showcase Chaordix™.

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sojustyle

Summary

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Domain: 
sojustyle
Members: 
1
View Original Idea
Tags! aspirational design inspirational manufacturing retail sex style wholesale

Imagine if Apple designed a vibrator. Take that concept and expand it into a complete consumer brand.

SOJU is it, whereby we:
- live to WOW the customer with GREAT DESIGN
- position for the upper-middle market
- target trendsetting 20-somethings
- build consumer relationships through mainstream retailers and directly online, and eventually through our own branded stores

We are starting with vibrators, and will extend into Bath/Body, Apparel, media, and décor. The long term plan includes a very contemporary approach to brick and mortar retail - again, think of Apple. We are propelled by one central theme: consumers crave great design wrapped in aspirational value. We are positioned to win as Nordstrom, Macy's and Target replace the creepy XXX shop as the venues to buy products for sensual pleasure.

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July 30

  • View all admin items SOJUstyle has modified the tags (sex design style manufacturing wholesale retail aspirational inspirational) for the business (SOJU) 12:51 PM

Business Champion

SOJUstyle
SOJUstyle is offlineSend a Message to SOJUstyleAdd SOJUstyle as a FriendSend a Hat Tip to SOJUstyle
  • SOJUstyle
  • Location: San Francisco, California, US
  • Last Login: 3 years, 6 months ago

The Brains behind the Idea

SOJUstyle
SOJUstyle is offlineSend a Message to SOJUstyleAdd SOJUstyle as a FriendSend a Hat Tip to SOJUstyle
  • SOJUstyle
  • Location: San Francisco, California, US
  • Last Login: 3 years, 6 months ago

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