Quality means doing it right when no one is looking.
Henry Ford
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Ethical Consumer Directory

Summary

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Domain: 
ethicalconsumer
Members: 
1
View Original Idea

Ethical Consumer (EC) is an online directory for socially responsible business. Directory listings and banner ads will be the main revenue for the business.

Many new businesses are now based on socially responsible products and practices. Furthermore, more mature businesses are realizing that consumers are becoming more discerning and demanding of business. However, there is still a gap in knowledge for consumers looking to make better choices. Coupled with this, is the difficulty consumers have in tracking down socially responsible business and deciding which products are the best.

Directory advertising is set to grow by over $8 billion by 2010 with online growth leading the way. Further to this small to medium business will lead this rapid growth as they continue to use the Internet to connect with their clients.

Consumers will be able to post reviews of businesses, which will in turn allow other consumers to make better choices when choosing where to shop.

Dashboard

 

March 15

March 4

February 25

Business Champion

EthicalConsumer
EthicalConsumer is offlineSend a Message to EthicalConsumerAdd EthicalConsumer as a FriendSend a Hat Tip to EthicalConsumer
  • EthicalConsumer
  • Location: Vancouver, BC, CA
  • Last Login: 6 months, 2 weeks ago

The Brains behind the Idea

EthicalConsumer
EthicalConsumer is offlineSend a Message to EthicalConsumerAdd EthicalConsumer as a FriendSend a Hat Tip to EthicalConsumer
  • EthicalConsumer
  • Location: Vancouver, BC, CA
  • Last Login: 6 months, 2 weeks ago

Join this team!

Want to work on this business? Send the champion a private message!

 
Ideas Submitted
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