Hello!

For those who believe that English will sweep aside all other languages on the web, think again.

According to Dave Sifry (CEO of Technorati), Japanese is the most popular language of choice claiming 37% of the blogosphere, while English comes in second at 33%.

While Dave admitted some languages were under represented (like Korean and French) he said English was definitely second in popularity and more and more people are blogging in Japanese every day.

These and many other interesting bits of fact and trivia were shared by Dave last week during a one of the keynotes at Web 2.0 Expo.

Question #2: What is the fastest growing blogging language in the world today?

Answer: Farsi.

1% of the world’s blogs out there today are written in Farsi, coming out of Iran. I found this to be very inspirational, knowing that even in repressive regimes, blogs and other web 2.0 tools are giving people a real voice and they are using it.

Question #3: Out of the most 100 linked to sites on the web, how many of them are blogs?

Answer: 22%.

Dave had a wicked graph showing all the big name media companies like the New York Times, BBC, Wall Street Journal at the top, with popular blogs sites like Engadget, and The Huffington Post starting to nip at their heels.

This was an increase of 10% from only 6 months ago. The trend is obvious - blogs matter and are disrupting traditional media more and more every day.

Other interesting blog stats:

• 120,000 new blogs are created every day
• There are 1.5 million new posts every day
• Out of 15.3 million active blogs, 21% are active.

While the creation of 120,000 every day seemed high, the message was clear - blogging is alive and well on the web.

Dave wrapped up by sharing some tips for up-and-coming bloggers on who to raise their profiles in the blogosphere.

1. Post frequently

• most magic middle bloggers (about 3 million people) post about once per day
• highly influential bloggers post twice per day

2. Stay at it

• most influential bloggers have been at it for 1 – 2 years

3. Don’t be intimidated

• 88% of the Technoarti Top 100 is different than one year ago (it’s fluid and changing)

Overall, I found Dave’s talk to be one of the most interesting of the conference. I had no idea Japanese was the most popular language, or that Farsi was the fastest growing. I hope these stats were of as much interest to you, as they were to me.

Toast to D4V for the pictures.

This entry was posted on Wednesday, April 25th, 2007 at 11:01 am and is filed under Startups / Entrepreneurship. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.