Meet Hal - He’s a BizDev Guru!
Friday, July 27th, 2007Last week, we invited Hal Josephson (not this Hal… Hal Josephson is one of CH’s advisors) to hang out with us in our Calgary office. Hal is currently President of MediaSense in San Francisco, lives in New Zealand part-time and helps businesses understand and break into the Asian market. He was one of the founders of 3DO, was Vice President of Infotainment World (producers of E3), was behind the movement of community television, and more. To say Hal is awesome is an understatement.
On Thursday, July 19 Hal presented at a Cambrian House “Lunch and Learn” where we ate tasty Thai food and learned about Business Development – and how BizDev differs from, but isn’t mutually exclusive from, PR and Marketing.
Here’s a copy of his PowerPoint, and video of his presentation:
For most start-ups, finding the mentorship and friendship of successful business leaders is tricky. After all, how do you get into the “club” without being a successful business leader yourself? It’s like trying to fit in with the high school quarterback and his buddies when you’re the young, skinny freshman…
Luckily, Cambrian House has a couple things going for us that have helped attract some amazing people like Hal into our world.
- We believe in crowdsourcing – thus, the wider we cast our net and leverage our networks and our networks’ networks; the more likely we are to meet wonderful people.
- We hang out with other entrepreneurs - many of whom have worked with other entrepreneurs from a variety of industries: energy, technology, entertainment, etc. so we meet fascinating folks who provide a variety of advice.
- We believe people invest in people – so when we first meet someone we want to develop a relationship with, we find it best to “get to know them,” and develop friendships and trust first. After all – the best supporters are the ones we can call friends.
Hal is certainly a friend. And, I think his business development tips boil down to a few key points: trust, reputation and reciprocity. After all, people invest in people.
